ZEFIRONEX - PRIVACY POLICY

PRIVACY POLICY

1. WHO WE ARE

This Privacy Policy explains how Zefironex collects, uses and protects your personal data when you visit zefironex.com or buy from us.

The data controller responsible for your personal data is:

FASHIONS FITS LTD (trading as Zefironex)
17 Redmires Drive, Derby, Derbyshire, DE73 6XF, United Kingdom
Company number: 15920285
Email: info@zefironex.com
Phone: +44 7761 850391

We process personal data in line with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. THE DATA WE COLLECT

Information you give us:
Account details, such as your name, email address, phone number, delivery address and password.
Order and payment details, such as billing and delivery addresses and the items you buy. Card payments are handled by our payment providers, and we do not store your full card details.
Messages you send us, for example by email, through our contact form or on social media.
Information you provide when you sign up to our newsletter, enter a competition or answer a survey.

Information we collect automatically:
Device and usage information, such as your IP address, browser type, device type, pages viewed and the time and date of your visit.
Transaction information, such as the date, time and amount of your purchases.
Approximate location, based on your IP address.

Information from other sources:
Service providers who help us with payments, delivery, analytics, hosting and customer support.
Social media platforms, if you interact with us there or sign in using a social media account.

3. HOW WE USE YOUR DATA AND OUR LEGAL BASIS

To process and deliver your orders, manage your account and handle returns and refunds. Legal basis: performance of a contract.
To communicate with you about your orders, account or enquiries. Legal basis: performance of a contract and legitimate interests.
To send you marketing emails about new arrivals and offers. Legal basis: your consent, which you can withdraw at any time.
To personalise your shopping experience and show you relevant products. Legal basis: legitimate interests and, where required, your consent.
To improve our website, products and services. Legal basis: legitimate interests.
To prevent fraud and keep our website secure. Legal basis: legitimate interests and legal obligation.
To meet our legal, tax and accounting obligations. Legal basis: legal obligation.

4. WHO WE SHARE YOUR DATA WITH

We only share your data where necessary and never sell it. We may share it with:
Our website platform and hosting provider, Wix.com, which also provides our online store and payment processing.
Payment providers that process your payments securely.
Delivery companies, so that they can deliver your order.
Email and marketing service providers, if you have signed up for marketing.
Analytics and advertising partners, if you have agreed to the relevant cookies.
Professional advisers such as accountants and lawyers.
Public authorities, where the law requires us to.
A buyer or successor, if our business is sold or restructured.

All service providers act on our instructions and are required to keep your data safe and confidential.

5. COOKIES

We use cookies and similar technologies to make our website work, remember your preferences and understand how visitors use our site. Non-essential cookies, such as analytics and advertising cookies, are only set with your consent. You can change your cookie settings at any time through our cookie banner or your browser settings.

6. YOUR CHOICES

Marketing: you can unsubscribe from marketing emails at any time using the link in each email or by contacting us.
Cookies: you can block or delete cookies in your browser settings.
Online advertising: you can learn more about interest based advertising and opt out at youronlinechoices.com.

7. YOUR RIGHTS

Under UK data protection law you have the right to:
Access the personal data we hold about you.
Ask us to correct inaccurate or incomplete data.
Ask us to delete your data.
Ask us to restrict how we use your data.
Object to our use of your data, including for direct marketing.
Receive your data in a portable format.
Withdraw your consent at any time, where we rely on consent.

To use any of these rights, email us at info@zefironex.com. We may need to confirm your identity before responding. We will reply within one month.

If you are unhappy with how we handle your data, you have the right to complain to the Information Commissioner's Office (ICO):
Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF
Website: ico.org.uk
Helpline: 0303 123 1113

We would appreciate the chance to deal with your concerns first, so please contact us before going to the ICO.

8. HOW WE KEEP YOUR DATA SAFE

We use appropriate technical and organisational measures to protect your personal data against loss, misuse and unauthorised access. Our website uses SSL encryption. However, no method of transmission over the internet is completely secure.

9. HOW LONG WE KEEP YOUR DATA

We keep your personal data only for as long as needed for the purposes described in this policy. Order and financial records are kept for six years to meet UK tax and accounting requirements. Marketing data is kept until you unsubscribe. Account data is kept until you ask us to close your account.

10. INTERNATIONAL TRANSFERS

Some of our service providers may process your data outside the United Kingdom. Where this happens, we make sure appropriate safeguards are in place, such as UK adequacy regulations or the International Data Transfer Agreement or Addendum approved by the ICO.

11. THIRD PARTY WEBSITES

Our website may contain links to other websites. We are not responsible for their privacy practices, so please read their privacy policies before sharing any information with them.

12. CHILDREN

Our website is not aimed at children, and we do not knowingly collect personal data from anyone under the age of 13. If we learn that we have collected data from a child under 13 without parental consent, we will delete it as soon as possible.

13. CHANGES TO THIS POLICY

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated date.

14. CONTACT US

If you have any questions about this Privacy Policy or how we use your data, please contact us:

FASHIONS FITS LTD (trading as Zefironex)
Attn: Data Protection
17 Redmires Drive, Derby, Derbyshire, DE73 6XF, United Kingdom
Email: info@zefironex.com
Phone: +44 7761 850391